Delhi: Union Commerce and Industry Minister Piyush Goyal has announced plans to establish modern testing facilities across India’s toy manufacturing clusters, while urging manufacturers to embrace advanced technologies, strengthen quality standards and expand their presence in global markets.

Speaking at the 17th Toy Biz International B2B Exhibition 2026 organised by the Toy Association of India (TAI) in New Delhi, Goyal said the Indian toy industry has recorded significant progress in recent years, supported by policy reforms and growing domestic manufacturing capabilities.

The minister said the government, through the Bureau of Indian Standards (BIS), will develop testing infrastructure in key toy manufacturing hubs. He also encouraged industry stakeholders to clearly communicate quality-testing requirements so that Indian products meet both domestic and international benchmarks.

Highlighting the sector’s export potential, Goyal noted that toy exports have risen by 239% over the past four years. He called on manufacturers to build on this momentum and work toward achieving tenfold growth in the coming years through better quality, branding and market outreach.

The minister urged companies to adopt modern production technologies, including Computer-Aided Design (CAD) and Computer-Aided Manufacturing (CAM) systems, to improve product development, precision and efficiency. He also advocated greater use of CNC-based machinery and automation to enhance competitiveness in international markets.

On market access, Goyal encouraged exporters to take advantage of India’s recently concluded Free Trade Agreements (FTAs) and send business delegations to overseas markets. He pointed to opportunities across Europe, the United Kingdom, Australia, New Zealand and other countries where trade agreements are opening new avenues for Indian products.

Sustainability was another major theme of the address. The minister called for increased focus on environmentally responsible manufacturing practices and stronger domestic production of components used in toys, electronics and dolls to reduce import dependence and improve cost competitiveness.

Goyal also proposed closer collaboration between industry and educational institutions through skill development centres and Centres of Excellence focused on product design, testing, innovation and manufacturing excellence. He said such initiatives would help create a stronger ecosystem for the sector’s long-term growth.

According to the minister, India’s toy market is currently valued at approximately ₹18,000 crore, with domestic manufacturers meeting a growing share of demand. He stressed that continued improvements in quality, safety and innovation would be critical to positioning India as a leading global toy manufacturing hub.

Source: This article is based on an official press release issued by the Press Information Bureau, Ministry of Commerce & Industry, Government of India
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